In order to enable personalizations in OA Fwk there are a few profile options that need to be set:

Profile Option Name	Value	Comments
Personalize Self-Service Defn	Yes	This is to turn on personalization at user/responsibility/site level etc
FND: Personalization Seeding Mode	Yes	This is to be able to create User views in search query regions
Create Seeded Personalizations	Yes	This is to created seeded personalizations that cannot be overwritten by end users
Disable Self-Service Personal	No	This is to turn off personalizations completely.
FND: Personalization Region Link Enabled	Yes	This will enable the personalizations link above each region in a page if the profile option is enabled.